"My first ride was in a Meriva"
was a social media event held by Opel throughout March 2014.
A small number of families waiting for a child was selected through social networks.
When the day came to give birth to their child, Opel sent a Meriva and a driver
to pick them up at the hospital and give the babies their first ride home.
I was hired to illustrate the story in advance
and they made a brief children's book with my drawings,
which was sent to the press to get some coverage.
Right at the bottom of this you can find a video explaining the whole thing.
Well, if you can understand Spanish anyway.