As a proposal, I made this series of animations for the German travel platform Tourlane.
All steps were unfolded from the central element of the brand, the letter "T."
The goal was to elevate the way the brand communicates on
social platforms while keeping the same voice tone.
social platforms while keeping the same voice tone.
Art Direction & Motion Designer
Mattheus Macedo
Mattheus Macedo
Song
Beach Vacation - It Soothes Me
Beach Vacation - It Soothes Me
Animation
Boards
Typo
Color palette
Brand's signature closing