As the Social Media Manager at Royal Solaris Los Cabos, I was responsible for developing and executing the resort's annual social media strategy. This involved writing our content ensuring it was engaging and relevant to our target audience,, creating the photo and video content, photo and video edition, and coordinating with the Marketing team to align our messaging and goals.
I conducted a yearly audit of our website to ensure that it was user-friendly, up-to-date, and fully optimized for search engines. Additionally, I managed the budget for the social media department, ensuring that we had the resources necessary to achieve our goals while staying within budget.
In my role, I also prepared regular reports for the General Director, providing an overview of our social media performance, insights on trends and engagement, and recommendations for future campaigns.
To maintain a high level of guest satisfaction and reinforce the resort's reputation for excellent service, I worked closely with all resort areas, promoting teamwork and communication. This involved collaborating with Guest Services, Entertainment, and other departments to ensure that our social media content accurately reflected the resort's activities and amenities.
Overall, as Social Media Manager, I played a critical role in promoting Royal Solaris Los Cabos through social media channels, while also ensuring that our guests received the best possible service and experiences during their stay.
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