Kuch post ho jaaye, kuch meetha ho jaaye.
Here’s a brand synonymous with sweetness in India. I’ve worked on Cadbury Dairy Milk’s social media, exclusively handling the festive, topical and trending posts (2021-2022). All the posts went up on the brand’s Instagram, Facebook and Twitter accounts.
With each one smiles were spread and sweetness was shared.
Here’s a brand synonymous with sweetness in India. I’ve worked on Cadbury Dairy Milk’s social media, exclusively handling the festive, topical and trending posts (2021-2022). All the posts went up on the brand’s Instagram, Facebook and Twitter accounts.
With each one smiles were spread and sweetness was shared.
The growth was just as sweet:
- The Instagram following doubled (up by almost 100%) in just a little over a year.
- The Twitter following hit the milestone of 105k.
- The Instagram following doubled (up by almost 100%) in just a little over a year.
- The Twitter following hit the milestone of 105k.
There are over a 100 posts I worked on, I’ve shared a few of the best ones up ahead.
All posts created will be available upon request.
Festive Posts
Harvest festivals of India
Eid
Raksha Bandhan
Christmas
Topical Posts
World Braille Day
The above post was made to thank those who could read it. To all the sighted people, who were generous enough to help so many by learning Braille.
World Emoji Day
Cadbury Dairy Milk's Purple Heart property began years ago. It's an initiative to curb cyber bullying by posting the Purple Heart emoji below mean comments.
Teachers' Day
International Women's Day
Trending Posts
This was posted after the Olympics ended to laud our Indian Olympians.
This was posted before an Indo-Pak test match to wish our team luck, the Cadbury way.
