After completing work on a new catalogue for All Swim they asked if I would be able to provide some creative concepts for their swimming pool & hot tub showroom in Cardiff. The unit consisted of five large window walls that provided a great opportunity for advertising to potential customers using the busy main road nearby.
An initial site visit determined the best way of removing the existing graphics and measuring each window wall for the new artwork. I provided initial branding proposals and superimposed, in-situ composites so All Swim could visualise the final design on the building. The new work included a high impact photoshop montage and, where feasible, vinyl based graphics were used to ensure longevity of colour across the building. A local sign company provided the technical expertise for transforming the building.
