Urban Race Bogotá
This project was develop for a contest made by the magazine El bicitante.
The bicycle races are kind of strange for lot of people, even more here in Bogotá, so give them a recognition is the first step to start an space that can gather hundreds of people that share the same passion.
On the other hand this type of events can raise the use of the bicycle not only for recreation but to create a life style in a city that need and different way to move.