Integrated Ad Campaign
ADV 486: Integrated Campaigns Capstone Course
Michigan State University
Campaign Process:
During my Integrated Campaign Capstone Course at MSU, my team of 16 students and I created an Integrated Ad Campaign for an up and coming local splash pad. I had the opportunity to work on the strategy team for the campaign and created a plan to bring awareness and gain incentives to execute this fun new splash pad in a local community.
Please see link for full campaign presentation
