Leto — identity



Leto is a flower studio with a special focus on reflecting individuality in each bouquet.

"We choose the freshest flowers and create beautiful bouquets from them, process orders and consult customers, take photos, and have a blog on Instagram about flowers and their characteristics, and our constant courier delivers flowers. We love flowers and are constantly looking for new ideas and inspiration, coming up with new products, and thinking about how to make our service even better. We believe that online, quality service and product, human relationships and honesty between customers, employees, businesses, and the world are the future." — says the Leto studio team.

As part of the project, we encoded the curves of the flower bud in the identity, made the font rounded, and added delicate, natural colors, inspired by flowers: lavender, daisy, and tulip.

Creative Director — Vladimir Nikandrov
Head of Design — Lerie Grigorieva
Main Designer — Irina Shagaeva
Case design + Motion — Marie Kirillova

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Leto — identity
Published:

Leto — identity

Leto is a flower studio focusing on reflecting individuality in each bouquet. We've created a new identity.

Published: