Better Homes and Gardens Collection
Packaging development, style guide expansion, in-store signage & project management
Packaging development, style guide expansion, in-store signage & project management
After inheriting the overall look and feel of the Better Homes and Gardens line from another agency, the Rouge 24 team evolved the style guide to include an additional 25 SKUs, developed an accompanying marketing style guide and managed the proofing and execution of the entire line of product. We also designed the in-store signage and holiday concepts.
