HOLLIES JAMS & CHUTNEY RANGES
These labels were produced for a range of jars that are manufactured by The Bay Tree Food Company. Bay Tree offers their stockists the ability to brand a range of their products as their own by allowing custom labels to be applied to the jars.
The concept for the design was to use a series of numbers on the label that represent important dates to the Directors and their family. For instance ‘59’ was the year The Hollies first started trading and ‘76’ is the year one of the Directors was born.
Each label was designed to stand out from competitors by having a strong visual presence, consisting of bold typography and colourful images of ingredients.
