Project: Mountain Blue — a mountain resort complex located in the Zaamin state reserve.
Task: Developing a logo that reflects the values and unique features of the mountain hotel, as well as giving references to the incredible reserve area where the complex is located.
Solution: Brand designers of Space chose the image of a falcon as the main element of the logo. This bird lives in the Zaamin state reserve and it is listed in the Red Book. Moreover, the reason for choosing this image was the fact that the falcon is the symbol of a strong spirit, courage, freedom. These very qualities were taken as the basis for the formation of the brand image. The logo also depicts 7 stars — they symbolize all the hotels owned by the founder.
