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This brief asked me to raise awareness for local libraries. I chose to focus on the enjoyment of reading and how your imagination can run away with you, preventing you from putting a book down. For the campaign media I used thought provoking statements as a focal point to catch attention and to make people stop, think and act. As well as posters I designed Phone and Kindle advertisements, as well as bookmark sized invitations encouraging the community to discover all the services the library provides.