For this project we had to make a brand logo, identity, and mockup for a company made from a noun and occupation pairing. I choose to pair an electric eel and an electrician service which i called: Eel Electric. I wanted to have a simple and clean design and ended up with an eel shape that is broken into two pieces that can connect like an outlet. Also the outlet shapes in the middle of the eel body produces two of the letter E to promote my brand name. From there I chose a van design for my mockup and chose the lime green color for the card branding so it would be very memorable but still professional.