Indeed Plans book - Coming June 2023
**JWU was the District 1 Winner!**
Design a 12-page plans book for a national client that remains on-brand, has a cohesive layout and is able to represent research and effective marketing strategies to summarize an integrated advertising campaign.
Design Challenge & Goals
Competing in the NSAC, the JWU Ad Team developed a plans book with the goal of communicating an effective marketing campaign. The plans book consisted of research, strategy, media, budget, and advertising creative executions. The publication was designed using Indeed’s brand style guidelines as a guide.
Outcome
Overall, the finished design was cohesive with a scannable clean layout that clearly demonstrates the campaign that is being summarized throughout the plans book.
**I will post images and upload the images on my website and an issuu flipbook of the final plans book that was submitted to the judges after the conclusion of the National Student Advertising Competition in June of 2023**
To see more of my design process for the plans book visit my website http://mallaryrobert.com
#graphicdesign #design #editorialdesign #editorial #layout #nationalstudentadvertisingcompetition #nsac #americanadvertisingfederation #aaf #adobeindesign #strategy #advertising #creativeexecutions #indeed
**JWU was the District 1 Winner!**
Design a 12-page plans book for a national client that remains on-brand, has a cohesive layout and is able to represent research and effective marketing strategies to summarize an integrated advertising campaign.
Design Challenge & Goals
Competing in the NSAC, the JWU Ad Team developed a plans book with the goal of communicating an effective marketing campaign. The plans book consisted of research, strategy, media, budget, and advertising creative executions. The publication was designed using Indeed’s brand style guidelines as a guide.
Outcome
Overall, the finished design was cohesive with a scannable clean layout that clearly demonstrates the campaign that is being summarized throughout the plans book.
**I will post images and upload the images on my website and an issuu flipbook of the final plans book that was submitted to the judges after the conclusion of the National Student Advertising Competition in June of 2023**
To see more of my design process for the plans book visit my website http://mallaryrobert.com
#graphicdesign #design #editorialdesign #editorial #layout #nationalstudentadvertisingcompetition #nsac #americanadvertisingfederation #aaf #adobeindesign #strategy #advertising #creativeexecutions #indeed
