Taking a fresh take in experiencing consumer appliance, we designed the new packaging approach for Havells Studio's new product, Meditate.
Meditate is a high tech air-purifier and the packaging story looks at creating a new appeal in consumer appliance industry that focuses on reflecting the essence of the product experience rather than a hard-sell with product image.
Project for: Havells Studio
Team: Studio ABD
Year: 2022
Team: Studio ABD
Year: 2022
Industry: Consumer Appliance
Discipline: Brand Identity | Packaging Design | Storytelling
Discipline: Brand Identity | Packaging Design | Storytelling