Role: User Experience Designer | Visual Designer

Project Goal: Improve user experience of Solar RPF website, help the user find, learn about, and initial a request for the product that the best fit their particular need. 

Worked with the team to explore product concepts, from research to MVP features to initial UI concepts.

Worked with the team to develop website structure (site map), information architecture (navigation), consulted and selected effective web content (text and images).

Designed from scratch (user interviews, persona, scenario, task flows, brainstorms, storyboards, sketches, wireframe and visual design )