Sara Aretino's profile

Espolòn Tequila Collaboration

I recently had the opportunity to collaborate with Espolòn Italia, an iconic brand that celebrates creativity and artistic expression.

In honor of Día de Muertos, Espolòn Italia reached out to me and other creators to celebrate the spirit of this Mexican holiday in a creative and unique way.

As part of this collaboration, they sent me their brand new Espolòn Paloma Kit.

The Espolòn Paloma Kit is a perfect combination of ingredients to create a refreshing cocktail
that pays homage to Mexico's most iconic drink.

The kit includes a bottle of Espolòn Blanco tequila, a can of grapefruit soda,
and a bottle of lime juice.
As part of my collaboration with Espolòn Italia, I created an unboxing video for Instagram.
The video showcases the Espolòn Paloma Kit in all its glory, highlighting the beautiful packaging and the contents of the kit.

Overall, the unboxing video was a great way to showcase the Espolòn Paloma Kit
and the creative spirit of the brand.

Inspired by the visual identity of Espolòn and its reference to José Guadalupe Posada, I decided to revisit the character of Catrina.

Using my own creative style and techniques, I created an animated illustration that celebrates the iconic image of the Catrina in a modern way.

The animation is a representation of the Espolòn brand and its commitment to celebrating life, creativity, and artistic expression.

Working with Espolòn Italia was a fantastic opportunity to showcase my creative skills and collaborate with a brand that shares my passion for art and culture.

The Espolòn Paloma Kit is a perfect representation of the brand's commitment to quality,
style, and authenticity.

The unboxing video and animated illustration were a great way to celebrate Día de Muertos and showcase the creative spirit of the brand.
Espolòn Tequila Collaboration
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Espolòn Tequila Collaboration

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