Layla Priya Chauhan
Textile Design, University of Edinburgh
Brick Lane: An Immigration Story
Digital Edge Awards winner.
Layla created a digital portfolio to summarise her final-year project. She crafted an engaging story to showcase her creative process, combining hand-drawn illustration, photography and texture using Creative Cloud. As a designer who reimagines traditional images into colourful textiles, Layla C. is excited that her Digital Edge Award will help her get her work out into the world.
The judges loved the way in which Layla had reimagined a traditional CV format into a magazine which reflected both the story of her design process and expressed her individual brand. The resulting magazine created a visually engaging narrative which consistently showed her design style throughout. Her process, which included hand drawn and digital elements impressed the judges winning her the top prize in 2022.
About Layla
Hi I am Layla and I am a Textile Designer specialising in print. As a designer, my practice is centred around creating a cultural atmosphere. I immerse myself in research to tell a narrative, by gathering material from museums, podcasts and books. This is a crucial part of my design process as it provides the necessary imagery to draw and informs me of relevant textile techniques. I draw and design using a combination of digital and hand drawn images, turning traditional imagery and techniques into modern day, escapist, designs. I aim at creating work that is layered and that has depth and reason behind every design.’
