Boundless is a concept for a premium scented candle e-commerce store. The design follows a simplistic brutalism-based approach that focuses a lot on visuals and typography and removes anything unnecessary.
This creates a warm, modern, and sophisticated aesthetic that aligns very well with the brand's voice and allows the customer to experience the feeling of warmth and comfort of their premium scented candles already while shopping.
To create the content and structure of the site, I worked with my trustworthy assistant Bernd – Chat-GPT. He helped me to quickly generate high-quality and brand-specific text which allowed me to focus on the design part of things.
Note: Chat-GPT is amazing at creating fake content, however, due to its ethical restrictions it can't generate fake addresses...that's a bit of a bummer.
