Connecting customers to great food with a good cause.
Blue Planet Natural Grill is a casual restaurant serving additive-free meals made with organic and all-natural ingredients. A brand refresh clarified their message, created an emotional connection with customers, and raised local awareness about this restaurant with a cause, serving great food that is good for you.
Full case study: http://wheelhousecollective.com/portfolio/blue-planet-natural-grill/