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Rome City Branding

Rome needs no introduction, It’s simply Rome! Geographically, it is a heart of Italy, literally well-known as a historical and cultural city of the world. “All Road leads to Rome” is what everyone remembers when thinking of the magnificent Rome. 

When you are standing here in Rome, you will be experienced stunning scenery with art and architecture from the ancient world have lasted into the modern age.  Every region in Italy is unique when it comes to culture, food, history, and even language. 

With more than 2.800 years of history, It is believed that no matter what happened in the rest of the world, the city of Rome would always remain standing. Rome has developed its own culture—one that will stand the test of time.
Logo view​​​​​​​
The challenge in the logo design was how to create a logo that gives the audience the same feeling that they have for the city and represents a very old and rich city with the symbolism of the great Roman warriors, monuments, architecture, culture and history.
The colors are inspired by the colors featured in ancient Roman paintings. The color red also represents blood, the battlefield, the extremely prosperous period in the past of the Roman Empire.
The Roman voice of authority has been a starting point for many designers in subsequent ages. Frere-Jones first began working on a font inspired by Roman inscriptional style over twenty years ago; the culmination of that project is Empirica, designed by Frere-Jones and Senior Designer Nina Stössinger, a headline font that carries that sense of authority to a modern reader.
The iocn set is inspired by Roman architecture with strong, solid lines. In addition, they are also inspired by images of ancient warriors.
Patterns are studied by us from ancient books and Roman architecture. It is like the brilliant flowers that have been preserved to this day.
No trip to Rome is complete without a tour of the most famous landmarks, some of which have been standing since the days of Tibullus. We will show you all about this beautiful city.

It is not difficult to realize that Rome is the city of light. The crimson sunlight of sunset and dawn creeps through the ancient structures, bright lights from the temples when night falls. But we are proud to bring you the light of the world's most ancient civilization, the light of time-honored architecture, and the light of Rome's art and culture.
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Behind all the splendor, let’s rediscover the cultural and religious values that have made the origins of Western civilization.
Every region in Italy is unique when it comes to culture, food, history, and even language. With its vast history and position on the world stage, Rome has developed its own culture-one that will stand the test of time.
When you visit Rome, there’s a sense of time standing still. No matter how much the world outside seems to advance, there are parts of Rome that will always stay the same. Perhaps the idea of Rome being eternal still sticks because the great examples of art and architecture from the ancient world have lasted into the modern age. The preservation of the city’s greatest sights makes Rome itself feel endless.
Thank you everyone for your love for Rome
And lestradediroma for providing me with beautiful pictures of Rome
Rome City Branding
Published:

Rome City Branding

Published: