DELIVRABLES

Brand identity

Packaging

Challenge

Lady Lys is a cosmetics company that markets an anti-wrinkle cream based on natural ingredients.As wrinkles appear on average in people over 30, it seems obvious that lady lys is aimed at a mature female audience concerned about their skin and concerned about its development.Lady lys, aware of the completely natural phenomenon of aging, declines the promise of a miracle product like its competitors. She wants to be frank with her consumers with a more realistic solution; Prevent and slow down the appearance of wrinkles on the face through its beauty cream.It also has the mission of educating its consumers on the causes of the appearance of wrinkles and the good habits to prevent them with a frank and natural tone.I took on the task of creating a brand identity and memorable packaging to help Lady Lys tell this unique story together

                                                  Thanks for watching   ^ ^