PARA Coffee is a new Taiwanese coffee experience in specialising in experimenting multi-layered flavours.
The name PARA comes from the Greek word, which means beyond (Beyond). They uphold the spirit of PARA to broaden their global horizons, observe and integrate local neighbourhood cultures. PARA Coffee joins hands with local coffee masters, with iDrip AiOT technology, to create a consistant coffee, ready in in 108 seconds: a cup of simplicity without compromising quality.
For this project, I helped applying their existing branding throughout their different touchpoint, packaging, accessories and printing formats.
