Brand Identity, Brand Experience
Brand Identity
Kidsmart is a digital bank service that aim to bring children a fun and engaging way to learn on developing financial habits, so they can learn to be financial literate, experience the importance of savings from a young age. Our bank purpose is about more than just offering a financial investment — teaching them the simple notion of investment that will empower them develop as responsible individuals for the future.
Brand Experience
KidSmart x KidZania
An event for children to sign up where they can explore their creativity while developing important financial skills in engaging way. This approach is to make the learning experience on finance easy to absorb and help children grow as independent, financially literate individuals who can apply their creative thinking to real-world financial situations.
