Cristiana Silva's profile

Purdey's Re-Brand

Cristiana Silva
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PURDEY'S REJUVENATE
Branding and Product Design
 
purdeys dnad bottle design water movement Active Rejuvenation

This was a project for the D&AD Brief. I was to re-design the packaging for the Purdey’s juice bottle, ensuring one was kept blacked out and representing all that the brand is about.

My outcome was a flat design and a special edition.
The bottles design is based on the idea of a natural source of energy from within. 
The shape around or inside the bottles represent the movement of water. A splash for the energy whilst the rejuvenate takes a more elegant youthful form.
 
purdeys dnad bottle design water movement Active Rejuvenation
purdeys dnad bottle design water movement Active Rejuvenation
purdeys dnad bottle design water movement Active Rejuvenation
purdeys dnad bottle design water movement Active Rejuvenation
purdeys dnad bottle design water movement Active Rejuvenation
purdeys dnad bottle design water movement Active Rejuvenation
purdeys dnad bottle design water movement Active Rejuvenation
Purdey's Re-Brand
Published:
Cristiana Silva's profile

Owner

Cristiana Silva's profile
London, United Kingdom

Purdey's Re-Brand

This was my solution to the DnAD brief. I re-branded the packaging for Purdey's by basing the form and design of the bottle on the reaction of wa Read More

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Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives