Good Burger
Good Burger is a cloud kitchen based in Dammam that specializes in serving delicious Smash Burgers. It is a project that has been carefully curated to offer customers a unique and flavorful dining experience.
We decided to go with an illustrated character to represent the brand. We wanted the character to be friendly, confident, and relatable, someone who would make customers feel welcome and excited to try the burgers. We went through several rounds of sketches and revisions to get the character just right, tweaking the expressions and gestures until we were satisfied that it conveyed the right message.
Good Burger logo and branding is a perfect representation of the brand's values and mission. It is approachable, playful, and memorable, while still conveying a sense of quality and excellence.
