Client Brief:
They wanted to take a twist on traditional Indian curry and create a modern spice kit for anyone to easily prepare at home. They gave me complete creative control to create branding and packaging.
Solution:
I created a concept that is lively, trendy, young, and fun in order to stand out and draw in a new consumer. The branding and packaging are inspired by trucks called “Lorry’s” that run throughout India. Each unique Lorry pops with vibrant bright colors and wording. These eye catching packages mimic the trucks helping them stand out on supermarket shelves.
Services:
Brand Identity I Package Design
Thank You.
