Oneplus 11 | Liquid

3D Motion
After Effects

ONEPLUS 11 | liquid

这次是一支Oneplus 概念机的conceptvideo ,这支手机的核心卖点就是 —— 自带水冷系统。( 没错,是真的有液体在里面流动)
This is a conceptvideo of a Oneplus concept phone, and its core selling point is that it comes with a water cooling system. (Yes, there is real liquid flowing inside).
因此我们的核心目标,就是最大化的让观众记住水冷卖点。并且能够深刻感受到水冷的“冷却感”以及为手机带来的生命力
Therefore, our core goal is to maximize the audience's memory of the water cooling selling point and to be able to deeply feel the "cooling feeling" brought by the water cooling and the vitality brought to the phone.







Vigor

我们认为流淌在手机中的液体,就如同生命体的血液一样。因为水冷的注入使这个手机更像一个生命体。
你会发现我们甚至为手机设计了模拟生物体内部器官的构造:

We believe that the liquid flowing in the phone is like the blood of a living organism. Because of the injection of water cooling, this phone is more like a living organism.
You will find that we even designed the structure of the phone to simulate the internal organs of a living organism:





而整个影片就是构建并激活生命的过程
And the whole film is the process of building and activating life






activation

随着一个类似除颤器的装置靠近 机体。 进行第三次次冲击 (也可以理解为是发动汽车时候的感觉,每一次发动都会向外释放巨大的能量)
As the defibrillator approaches the body, three shock is given (which can be understood as the feeling when starting a car, where each start releases a huge amount of energy). 


第一次 :产品收到能量冲击,产生巨大的热能,内部通红的热能向外瞬间扩散。甚至照亮整个“车间” ,机体外壳泛红,冒着热气,空气中产生气浪的扭曲
第二次 :机体的抗性接近饱和,产生了极强的震颤,似乎马上就要崩溃,外壳表面产生“汗珠”
第三次 :即将来临,内部“心脏”终于被激活,水冷机制被激发,液体在“血管”内蔓延,开始了持续性的循环。

1. The first shock causes the product to receive an energy shock, generating a huge amount of heat. The internal heat instantly expands outward, even illuminating the entire "workshop". The body shell turns red and emits heat, causing a distortion of the air waves.
2. The second shock causes the body's resistance to approach saturation, generating strong vibrations. It seems that the body is about to collapse, and "sweat" appears on the surface of the shell.
3. On the occasion of the third activation, the internal "heart" was finally activated, and the water cooling mechanism was triggered. The liquid spread within the "blood vessels" and began a continuous cycle.






watercool

整个产品被冷色光感填充,空气中的水蒸气遇冷极度液化,产生大量的白气。冷光撑着白气逐渐散去,水冷的最终产品描写。崭新的手机产品逐渐显现
The entire product is filled with cold light, and the water vapor in the air liquefies extremely due to the cold, producing a lot of white mist. The cold light supports the white mist to gradually dissipate, describing the final product cooled with water. The brand new mobile phone product gradually emerges.




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Credit 

Client: Oneplus 
Creative Director : Somei 
Producer:JO 

Director:大豆 
Art director:Zaoeyo 
CG Artist : 大豆 | 无常 
VFX Aritst: 辉斌 

Audio : Kambiz

Produced by SOMEI DESIGN

Oneplus 11 | Liquid
Published:

Oneplus 11 | Liquid

This is a conceptvideo of a Oneplus concept phone, and its core selling point is that it comes with a water cooling system

Published: