Hotel Villa Varadero
Hotel Villa Varadero
Website and Identity
This beachfront hotel initially requested a “quick” website redesign that blossomed into an on-site visit with the owner and key staff, a cursory branding audit (due to lack of time and budget for a more thorough one), followed up by a design brief and proposed mockups. The hotel itself was undergoing improvements to move it from an aging, affordable hotel into a clean, friendly and more modern vacation spot with a new business strategy. In the process of redesigning the website, I created new artwork for the logo, selected a new, brighter color palette and developed brand guidelines. 

This website project was very well-received by both my client and their guests at the hotel, which led to a slow but steady full re-branding – matching the visuals with the newly stated company values and desired customer base.

Hotel Villa Varadero
23
2087
0
Published:

Hotel Villa Varadero

This beachfront hotel initially requested a “quick” website redesign that blossomed into an on-site visit with the owner and key staff, a cursory Read more
23
2087
0
Published:

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