Iwona Zarychto is a personal brand. She deals with supporting people in personal development and coaching. Iwona organizes development groups for women, helping them discover their potential. In addition, she specializes in Ayurveda, working with intuition.

I wanted to create a sign that would visualize the path that a person travels for self-discovery. Something that is associated with coaching, but at the same time stands out from the competition. A sign from Buddhist culture - unalome came to the rescue.