The Spa at Serenbe

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The Spa at Serenbe is a peaceful retreat in the charming, healthy and sustainable Serenbe community. The spa focuses on health and wholesome living using natural and holistic products. Open, airy and fresh, the letterforms in the logo are simple reflecting the purity of the spa itself and the products they believe in and use. The brand aims to emulate the sincerity of the space and experience, from the printed materials to the website. The business cards are letterpress printed to achieve a refined and artful look and feel reflecting on techniques of the past. Throughout the brand, we’ve aimed for a naturally elegant experience to pair with the quality of the spa and its services.

Photography by Ali Harper Photography