The Fitzgerald Burger Company. Global identity.
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The Fitzgerald Burger Company. Hand drawn lettering logo and global identity. Client: The Fitzgerald Burger Company Year: 2013 Our job was to d… Read More
The Fitzgerald Burger Company. Hand drawn lettering logo and global identity. Client: The Fitzgerald Burger Company Year: 2013 Our job was to design and develop the whole global corporate identity, including branding, packaging and guidance through the design and decoration process for The Fitzgerald Burger Company, a brand new burger restaurant placed in Valencia. A gourmet fast-food restaurant in a different space, where taste delicious burgers and hotdogs flame grill cooked with high quality fresh ingredients. For the branding creation process, we did a hand drawn lettering with brushpen, and also tailor-made illustrations for the product icons to build an original image, a little bit badass but with a premium vintage touch. A different place that brings us directly to New York's Soho heart. Photgraphy: Pixelarte and Mara Cozar. Read Less
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