ADARVE – Branding
This project was divided into two fundamental phases: naming and creating the respective visual identity.
We were entrusted with this task, with the aim of giving life to a brand that will grow in different business areas.
Adarve means path, gorge, street. It is also the name given to the passage along the top of the walls of a fortification. In a simple and direct way, by choosing this name, we created a direct link to the values of the project: a solid brand that connects different points in the same domain.