Throwaway Decisions Matter - Advertising poster campaign
I was tasked with creating a 3 poster advertising campaign to raise awareness of the impact of plastic consumption on our oceans.
In recent years, there have been quite a few campaigns based around this topic. In order to create a campaign that is different and can still capture attention, I opted for a minimalistic style and a modern font.
I also created a simple ying-yang style logo for an anti-plastic campaign group: