I'm delighted to introduce the "Crystalline Rose": a skincare company that specializes in creating high-quality beauty products designed to empower women.
Crystalline Rose is dedicated to providing products that are gentle on the skin, cruelty-free, and made with all-natural ingredients.
Following the trend of the Luxury Brands creating their logos by putting together initials, I approached the subject in a creative, unique way:
By putting together "C" and "R" (and the dot above "i"), I've created a flower that has become the company's logo.
Font used in the logo is called "Austragen" and has been created by Almarkhatype Studio.
Colours chosen for the brand further emphasize its feminine nature:
The dominant colour is called Nutmeg; it's a shade of red, which is a color that is commonly associated with passion, love, and energy.
However, Dawn Pink has a softer, more gentle energy than red, making it an ideal choice for feminine design.
Porsche serves a purpose of highlighting, as it’s a warm, soft shade of orange.
Overall, the palette is a nod to a pink gold, as well as a strong reminder of the variety and complexity of women’s experiences and emotions.
To make the brand cohesive over all their social media platforms, I've created a template pack. It follows the colours and shapes of the logo.
As one of their products, Crystalline Rose released the "Red Rose" collection, using the specific pantone on their packages. Here, the logo really shows its beauty, as there's not much else to talk about the company - luxury brands focus on the minimalism, so did I.
The project has been created during Brainnest Graphic Design Training.
