Mangle Kuo's profile

Project: 2022 Christmas Greeting Card

In the past 4 years I have been making Christmas greeting cards for my mum's company, which has clients from Germany, Italy and United State. 

This year (2022), to celebrate being able to travel again and the world opening up, I went for a more postcard approach.

今年是第四年做聖誕賀卡,考慮到世界慢慢解封,今年決定主題是明信片。

The cover photo has a special story:
On a Sunday in mid-July, my friend and I had planned to fly to Amsterdam for a vacation. My flight was at 11 pm, so I woke up early in the morning to pack my luggage. At that time, my mother told me that the peach season at Lala Mountain was about to end. Hu Yonggan's wife said that if we didn't pick them up today, they would be overripe when they arrived by mail. She had something to do in the afternoon and asked if I could drive there to pick them up. I thought that the round trip of four hours should be okay, so I agreed to go. Perhaps because she pitied me for going alone or thought that if it was really quick, we would be back in time, my mother decided to come with me in the end.
At first, our journey was smooth, but when we reached the road up to Lala Mountain, our speed slowed down. There was only one road to the top of Lala Mountain, and many sections of the road were carved out of cliffs. Due to terrain restrictions, only one car could pass at a time, with about 20 meters between each passing opportunity. It was okay when there weren't many cars, but once there were too many, it became difficult to reverse when encountering oncoming traffic, causing traffic to get stuck. Moreover, once one place got stuck, it would cause a traffic jam to the next section of similar terrain, and neither side could give way, resulting in a stalemate. Occasionally, we encountered good people who got off the car to direct traffic, or better drivers like me who stopped in advance to let both sides take turns passing so that we could smoothly proceed. We used to go on weekdays and encountered this situation for the first time. The originally two-hour journey had already reached 12:30 pm when we arrived at the mountain.
The boss's wife (the boss Hu Yonggan passed away a few years ago) saw that we hadn't eaten lunch and gave us some roasted sweet potatoes. When we came down the mountain, since we had no chance of making it on time, we weren't in a rush anymore. We began to slowly appreciate the scenery along the way, stopping and walking as we pleased. When we passed a scenic spot, unexpectedly, the view opened up before us. The Shimen Reservoir was like a giant green-scaled beast, showing us its winding body. I happened to have my film camera with me and captured this scene.

封面故事:
七月中旬的一個星期天,我和朋友約好要飛去阿姆斯特丹玩。我的飛機是晚上11點的,我一大早起來開始收拾行李。這時,我媽對我說,拉拉山的水蜜桃季快要結束了,胡勇敢太太說要不然今天開車去取,要不然等寄下山就過熟了,她下午有事,問我能不能開車去取一下。我想說看地圖來回4個小時應該還好,於是就答應了下來。或許是看我一個人去可憐,或許是覺得如果真的這麼快的話回來也來得及,我媽最後還是和我一起出發。我們一開始還一路順暢,但到了拉拉山上山的路開始車速變慢。上拉拉山的路只有一條,中間有很多峭壁開鑿出來的路因為地形限制,約20米一次只能一輛車通過,平常沒什麼車還好,但一車多,會車時就無法倒車,就會塞住。而且一旦一個地方塞住了又會回堵到下一個這樣的地形,兩方誰都讓不了誰,僵持不下。偶爾遇到好人下車指揮交通,或者像我這樣比較好的司機提前停下讓兩邊輪流過,才能順暢通行。我們以前都是平日去,是第一次遇到這種狀況。原本2小時的路程等我們到了山上已經中午12:30了。老闆娘(老闆胡勇敢幾年前就去世了)看我們沒吃飯還分了烤紅薯給我們吃。下山時,因為反正都來不及,我們已經不趕時間了。也就開始慢慢欣賞沿路風光,走走停停。在路過一個觀景點的時候,沒想到一走過去豁然開朗,石門水庫像一頭渾身碧綠鱗片的巨獸,向我們展示她蜿蜒的身姿。我剛好帶著我的膠片相機,就拍下了這一幕。

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Time spent: 1 months
時長:1個月
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Cost: NTD5250 ≈ GBP140 for 100+ sheets
花費:台幣5250,100多張卡
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Concept: Stack elements that remind people of travel, use silver overlay for the premiumness. 
理念:堆疊能讓人聯想到旅行的元素,用銀墨印刷增加質感。
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Process: Make draft using Illustrator, confirm with printing company the budget and technical limitations, finish the draft, adjust the draft, print.
過程:用Illustrator做初稿,向印刷公司確認預算和技術限制,完成稿件,打印。
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Printing company: @sensationsprint
Final Result (Photography, more at the end): 成品
Project: 2022 Christmas Greeting Card
Published:

Project: 2022 Christmas Greeting Card

Published: