Aaron Paterson's profile

ArcelorMittal Toolkit handbook

ArcelorMittal, one of the world’s biggest steel companies, commissioned Bladonmore to write and film a practical guide to internal communications.

With 500 senior managers in the company, the Internal Communications Toolkit is intended to act as a reference guide to encourage leaders to communicate more frequently and more effectively with their teams.

The guide is a mix of best practice from the world of internal communications, case studies from ArcelorMittal and practical tips. The challenge in designing the guide was in fitting together a lot of different kinds of text, and a lot of words – despite the initial brief being for the toolkit to have a ‘clean’ feel to it, in terms of design. These are pages I have contributed to at Bladonmore.
 
Sophie Evans, Bladonmore (Europe) 2011
Credits
Editor: Vicky Meek
Creative Director: Nigel Beechey
Art Director(s) Owen Thomas, Ivelina Ivanova
Pulishing Director: Sophie Hewitt-Jones
Production Manager: Andrew Miller
Publisher: Sian Mansbridge
Sub-Editor: Lynne Densham
Editorial Directors: Sean Kearns
Junior Designer: Collette, Scott D, Markos I
Freelance Designer: Aaron Paterson
ArcelorMittal Toolkit handbook
Published:

ArcelorMittal Toolkit handbook

ArcelorMittal, one of the world’s biggest steel companies, commissioned Bladonmore to write and film a practical guide to internal communications Read More

Published:

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