![Cannes Cannes lions Clio colombia sancho bbdo WWF Young lions](https://mir-s3-cdn-cf.behance.net/project_modules/1400/8cf8af165915797.640fd1b7d5ad8.gif)
Colombia is a tropical country, where food is abundant, but waste is also abundant due to the excess of production. Every year, 10 million tons of food are wasted.
How can people´s country be aware of this situation, so they can buy and consume food with responsibility, being food waste one of the main causes of global warming?
![Cannes Cannes lions Clio colombia sancho bbdo WWF Young lions](https://mir-s3-cdn-cf.behance.net/project_modules/1400/8a6237165915797.6410d5fe38538.jpg)
![Cannes Cannes lions Clio colombia sancho bbdo WWF Young lions](https://mir-s3-cdn-cf.behance.net/project_modules/1400/22ca89165915797.640fb2081bf9c.jpg)
![Cannes Cannes lions Clio colombia sancho bbdo WWF Young lions](https://mir-s3-cdn-cf.behance.net/project_modules/1400/453ca9165915797.640fb2081814b.jpg)
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![Cannes Cannes lions Clio colombia sancho bbdo WWF Young lions](https://mir-s3-cdn-cf.behance.net/project_modules/1400/53a613165915797.640fc7f03c016.jpg)
![Cannes Cannes lions Clio colombia sancho bbdo WWF Young lions](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/5f9bde165915797.640fc7f03cd35.jpg)
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![Cannes Cannes lions Clio colombia sancho bbdo WWF Young lions](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e62db2165915797.640fc7f03b4c7.jpg)
CEO: CARLOS FELIPE ARANGO
MANAGING DIRECTOR: ANDRÉS CARVAJAL
CCO: MARIO LAGOS
ECDs: JAIRO RUBIANO - JULIÁN LOZANO
CREATIVE DIRECTOR / COPYWRITER: FELIPE GONZÁLEZ Á.
CREATIVE DIRECTOR / ART DIRECTOR: GABRIEL MUÑOZ
ART DIRECTOR: CRISTIAN CANO
ACCOUNT MANAGER: ANDREA BUITRAGO
PLANNING: JULIÁN PULIDO
MOTION GRAPHICS: MANUEL PULIDO
FILMMAKER: WHISKY FILMS
POST PRODUCTION: FLARE
AUDIO PRODUCTION: ESTUDIOS MACHINA