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Lionsgate+ Launch

Lionsgate+ Launch
Mexico City
2022


To celebrate the launch of LIONSGATE+, we aligned with well-known, respected, local artists to create a pop-up art show, El Arte de las Emociones. Through curated and original works, base_, along with EclipticMx, produced an immersive event that spoke to the emotional experience of watching LIONSGATE+. The event was free, open and accessible to locals over two days and also featured live DJ sets, emotional portraits with Noel Higareda, an interactive art piece, live painting by Ricardo Garduño and a Condesa Gin hosted bar. The event was also supported by a 360° campaign that leveraged our artists and other local partners to drive reach, awareness and ROI.


Services_
Community Building
Digital Content for Social Media
Event Production
Experience Marketing Design
Influencer Strategy
Photo & video (Recap Video)
Programming
Social Media Strategy


CREDITS_

Musical Talent: Nochenegra,Yasmin, Enrique Tena, Brolorizo
Art Installations: Pia Riverola, Cocolvu , Ricardo Garduno, Rocca Luis Cesar, Raul Urias
Performance: Diego Vega

Production - Events - Casting - Experience Design - Set Design - Creative Direction 

Contact us at prod@baseagency.mx
Contáctanos en prod@baseagency.mx
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Lionsgate+ Launch
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Lionsgate+ Launch

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