Prior to my current position, I worked for Boston's oldest and largest outdoor retailer. When I began digging around its 70 year archive of gear and clothing, I realized that with a little photography, a little writing, and a little networking, I had the opportunity to build a name for myself while at the same time generating buzz and driving business toward my employer. With the generous help of Brad Bennet, (Founder, Well-Spent), I was given a forum in which to connect to thousands of potential customers. To read the articles in their entirety, head on over to Well-Spent.