Aquí lo dejo, en buena compañía
In this book, Lluís Morillas, president of Morillas, Spain’s longest-running brand consultancy, which has been at the helm of Spanish design for 60 years, shares the professional and personal lessons he has learned throughout his intense career.
A reflection on the world of brands, design, business, and life itself through 12 conversations with designers, executives, entrepreneurs, architects, friends and family. An account of squaring up to the challenges posed by the changeover in family businesses, of cultural shifts and of generosity, in the three generations he spent at the head of Morillas.
An inspiring success story of how to transform a small design studio in Barcelona into a global brand consultancy, ranked among the 11 best in the world in 2022 by The World Brand Design Society.
A story of perseverance, creativity and untold anecdotes from working with the most prominent and demanding brands. A journey spanning from the pioneers of Spanish design to the challenges facing design and brands today.
A must read for entrepreneurs, professionals and students in the world of branding, design and agencies.
