Paul Lee's profile

FRESH

Packaging
InDesign
Fresh
Fresh promotes Korean traditional drinks: Maesil, Omija, and Sikhye. In a world where consumers are increasingly seeking unique and authentic products, Fresh offers a refreshing alternative to mainstream beverage options. These traditional drinks have been enjoyed in Korea for generations and have unique flavors that are sure to appeal to a wide variety of consumers. 
Our design project aims to create a packaging design that accurately represents the unique flavors and cultural heritage of each beverage, while also attracting the attention of potential customers. The design should be visually appealing, informative, and functional, ensuring that the packaging protects the contents of the can and makes it easy to transport and store.

Designed by Paul Lee (Freshfungi Ltd) - 2022
FRESH
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FRESH

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