Ever'man Cooperative Brand Identity
As the community’s first natural, organic and local grocery—and Pensacola’s only downtown grocer—Ever’man Natural Foods needed a branding campaign that emotionally connected community members with the values that started it all. Celebrating their 40 year birthday, Ever’man launched their new logo and name, Ever’man Cooperative Grocery & Cafe, with the grand opening of a newly constructed storefront and campaign that communicated the values of community, respect for the environment and social responsibility.
