This project is dedicated to a Kpop artist not well-known in the west known as Lee-Jung Hyun, who is one of the first hit Kpop artists internationally. Lee is commonly described as the "techno queen" of Korea because most of her music is in the eurodance genre, and her performance as an arist is characterized by the idea of "change" or "metamorphasis".
Image by mego-studio on Freepik
CD cover and inside:
Brainstorming and moodboard:
Process work and brainstorming sketches: