Building a brand for a gourmet supermarket
Swiss Butchery aims to bring a gourmet experience to their store with the freshest farm-to-table ingredients with in-house butchers to prepare the perfect cuts. We built a brand identity that offered exclusivity. A retail space that is tastefully designed to allow the products to stand out against the dark and sleek interior.
Full experience in every detail
Using black and gold as a foundation for colours, we complement them with more organic colours like red and brown textures to soften the overall look & feel. The brand experience doesn't just stop at the logo or colour scheme. It is then taken to the retail space where the customers interact with the products. From loyalty cards to interiors, every detail is designed with care.
