Lendas Gaúchas

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    Popular Characters in Rio Grande do Sul's Folklore
  • Academic assignment designed to promote local folklore for Rio Grande do Sul, the southernmost state in Brazil. It comprises the visual identity, a set of icons based on original drawings that local children were asked to do, a collection of products — which includes toys designed as tridimensional versions on the aforementioned drawings —, and modular components to assemble stands and point-of-sale displays. Made in collaboration with Grazielle Portella and Rafael Poloni.