In order for people to be able to easily read the name of the magazine from a distance, the letters had to be of contrasting colour to the surrounding metal surface. That could be achieved by use of a foil that would wrap the entire stand, but it would be susceptible to vandalism. Another way would be for the letters to be painted on by hand in a contrasting colour, but this would be an expensive solution without offering anything more in terms of quality or durability compared to the cheaper alternative of covering the entire stand with a printed sticker. Eventually a decision was made for the stand to be constructed by interlocking metal sheet parts that are pre-painted to two contrasting colours, thus achieving the required result. Designing these interlocking parts was a challenge, but assembly was easy.