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Real is ongoing personal type design project, started from an idea how would typeface specially designed for Yves Saint Laurent look like. When … Read More
Real is ongoing personal type design project, started from an idea how would typeface specially designed for Yves Saint Laurent look like. When the new Saint Laurent identity was presented, with swiss influenced logotype that looked a bit shy and generic and not so different from similar brands, the whole idea about Real got even stronger. Going on from 2011, the typeface has come to three different styles, Femme — contrasted sans serif, Homme — low contrast sans serif and Serif typeface. Later on there was a special cut added to Homme variant, a Geometrique with geometric endings, rough edges with humanist touch really toned down. Every variant has specially designed ligature set and alternate glyphs. New weights and variants still are work in progress. Read Less
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