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Defiance Whiskey. Brand aesthetics ignition by IV.
Published:
creative elements executed – bottle label, brand logo / type, commercial aesthetical language - retail, hospitality and auxlliary imagery
 
: bar scene - "The Wall"
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Aesthetic language created for a bar setting
detail // removable acrylic plates with writing / drink offers
 
: retail 
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Solution for retail with an accent on product presentation / introduction
Consists of two versions - closed with print and opened for product presentation
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supplementary visual imagery // canonball of whiskey