Design Process: Double Diamond Framework
User Persona: Primary user persona interested to explore AR
Tool used: Adobe Express
Customer Journey of Anjali while exploring AR
Tool used: Miro
Prototype Highlights:
1) Ensure Security:As soon as user scans the card, as biometric authentication, to help protect customers'
personal and financial information
personal and financial information
2) Personalization: Providing information on reward points, customized offers and promotions based on a
customer's preferences and spending habits
customer's preferences and spending habits
3) Improved user engagement:Users can view their current account balance or recent transactions and make
decision on further spending.
decision on further spending.
Tool used: Figma and Screen recording using QuickTime
